Gen Z
PM Narendra Modi launches 100-week nationwide campaign against drug abuse
The 'Nasha Mukt Yuva for Viksit Bharat Sankalp Abhiyan' is a nationwide campaign engaging over one crore youth to combat substance abuse through community action.
Why 55% of Americans post less on social media now than five years ago
A growing number of US adults are retreating from public social media activity, citing mental health, political exhaustion, and the feeling that online presence has become work.
Pinterest and The Knot report rise in alternative and Gen Z wedding trends
Gen Z is blending unconventional styles and AI technology with a return to some classic wedding traditions.
OnePlus taps Himesh Reshammiya to launch N6 with missing N campaign
OnePlus introduces the N6 smartphone through a playful collaboration with Himesh Reshammiya. The new N Series targets India's youth with high-endurance specs and viral marketing.
Gen Z and young Millennials drink less due to health and cost concerns
Driven by financial pressures and health consciousness, younger generations are shifting away from alcohol in favor of mental clarity and physical well-being.
Younger generations are aging faster biologically and face higher cancer risk
New research reveals a widening gap between chronological and biological age in younger adults, correlating with a higher incidence of early-onset solid cancers.